How to engage Gen Z just like Adidas and Walmart
What are the most effective ways of engaging a group whose spending and consumption habits aren’t exactly traditional? Gen Z make up 40% of…
Melissa U.S. Taps Tech Firm Cymbio to Boost Sales Initiatives
The footwear retail landscape is competitive, and savvy brands, retailers and distributors are turning to tech to enhance sales and revenue growth. Melissa U.S. has chosen tech firm…
Tel Aviv-based Cymbio raises $20 million in Series B funding, draws the backing of ex-Amazon and former Shopify executives
Cymbio, a Tel Aviv-based startup has raised $20 million in a Series B round, which saw the participation of two new backers, Chris North,…
3 E-Commerce Strategies Companies Should Consider Implementing
When the internet went mainstream, companies had to change their business models. Adapting to practices like live streaming, social media, online marketplaces, and online communication suddenly…
Cymbio Releases Multichannel Commerce Support Platform
Cymbio has released a cloud-based ecommerce support platform that’s designed to provide a way for companies and retailers to automate the sales process. The…
PayPal Ventures invests in commerce automation platform Cymbio
The Israeli startup offers a centralized platform enabling seamless and scalable retail connections to over 800 marketplaces, retailers, and widely used ecommerce solutions worldwide
TikTok Shop officially launches in the US
After months of testing, TikTok has finally launched its e-commerce product, TikTok Shop, in the U.S. — where it has more than 150 million…
2023 Holiday Shopping Season Insights and Trends
The 2023 holiday shopping season has arrived for retailers and brands and is well underway. Marketing strategies, inventory levels, and resources are in place,…
Boom or Bust? How Brands Can Automate in an Endless Channel Environment
Today’s brands are enjoying a once-in-a-century gold rush predominantly sparked by rapid digital growth and a discernible willingness on the part of consumers to…
TikTok’s Live Shopping Pilot Attempts to Make Sellers’ Lives Easier
TikTok has a new partner that can help the social media giant push product to consumers as part of its recently launched shopping pilot.…