About
New Balance is a global sportswear brand formed in 1906. They have been putting their customers first for over 100 years and do business in over 60 countries around the world. New Balance stands for something bigger than sneakers. They champion those who are fearlessly driven by their passions. They elevate sport. They do right by people and the planet. Together, New Balance drives meaningful change in communities around the world.
Challenge
New Balance needed a quick and seamless solution to connect their multi-region subsidiaries to numerous marketplaces and retailers, in a variety of languages and currencies. They lacked one primary platform to centralize and automate the extensive requirements with each retailer, including product data, multi-warehouse inventory, order routing, and documentation necessary per each retailer.
Solution
Cymbio provided an efficient solution, drastically decreasing time to live by 91% on all retail connections, across multiple continents. All this while successfully connecting with New Balance’s internal systems, processes, and workflows – automating all processes with each retailer. From start to live, New Balance was live and selling in just 3 weeks!
Results
With Cymbio:
- Average time-to-market: 3 weeks from start to finish
- Decrease in time-to-live by 91%
- Saved countless hours: ditching manual processes and large spreadsheets
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3 weeks
Average time-to-market
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91%
Decrease time-to-live
